LEARN MORE ABOUT OUR CASE WITH
ALBERT HEIJN

The creation of our single-serve Tube allowed us to establish the most innovative wine tasting model within the wine landscape. The innovative design of our Tubes allows you to let your consumers get familiar with your wide wine portfolio in a fun and engaging way. Additionally, we further innovated within the wine landscape by introducing our 6-pack of wines and our 12 Nights of Wine Advent Calendar.

DIRECT TASTING MARKETING TOOL

The most innovative wine tasting model as a direct tasting marketing tool for the retail industry; a winetasting box with 3 or 6 tubes composed in accordance with the marketing strategy. Promote and upsell your portfolio based on your targets. This not only benefits the retailer, but also the supplier which can create brand awareness and increase market share, and the customer who can discover new wines, develop personal taste and first try before buy.

• Upsell your portfolio
• Generate customer data
• Increase brand loyalty
• Innovative brand awareness
• Target new customers
• Improve marketing spend per tasting
• Opportunity for extra revenue to sell as a gift

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sixpack tubes

TUBES 6-PACK OF WINES

We proudly present the world’s first 6-pack of wines by the glass. Let your consumers match their taste, at their moment, without opening whole bottles. Available with red, white, rose or mixed wines six-packs of 6 tubes of 100ML.

• Consume alcohol in a more conscious way
• Smaller formats of packaging
• 100% recyclable
• At home or on the go
• Matches the increasing one-person households

12 NIGHTS OF WINE ADVENT CALENDAR

Let your customers countdown to Christmas and discover a new glass of wine each night. Our 12 Nights of Wine box can be prepared with wines from areas such as France, Italy, Spain and more. Customizable with red, white, rose and mixed wines, specifically selected for the holidays. Available in 12 or 24 tubes advent packaging.

wijn in tubes